The National Broadcasting Commission (NBC) on Sunday marked its 33rd anniversary with a pledge to deepen Nigeria’s digital transition and strengthen local content in the broadcasting industry.
In a statement signed by the Director-General of the Commission, Mr. Charles Ebuebu, the NBC reaffirmed its commitment to professionalism, integrity and service to the public interest.
“Today marks a significant milestone in our nation’s broadcasting journey. The National Broadcasting Commission (NBC) was established 33 years ago with a singular mandate: to regulate, guide, and nurture the broadcasting industry in Nigeria,” Ebuebu said.
He described the anniversary as not merely about numbers, but a celebration of the shared commitment of staff, the resilience of licensees and the trust of the Nigerian public.
“It is about the values of professionalism, integrity, and service to the public interest that have carried us through the years. I therefore extend my heartfelt congratulations to the Board of Management, the entire NBC family, and indeed all stakeholders who continue to uphold these values,” he added.
The NBC boss noted that the Commission had grown with the industry — from the days of analogue broadcasting to the digital era where voices, stories and innovations are expressed across multiple platforms.
“From the earliest days of national radio and television, through the liberalisation of the broadcast space, to the present drive towards digital switchover, the Commission has consistently sought to ensure that broadcasting remains a tool for education, information, and national integration,” he said.
Looking ahead, Ebuebu said the Commission was determined to adapt to the rapidly changing broadcasting environment shaped by artificial intelligence, online streaming and converged media.
“The NBC is committed to ensuring the success of Nigeria’s Digital Switchover project, with platforms that guarantee universal access, affordability and inclusivity.
“We will also support Nigerian creativity and talent so that our airwaves reflect who we are — our values, our cultures, and our aspirations,” he said.
Ebuebu further stressed the Commission’s resolve to promote responsible broadcasting, curb misinformation and harness technology, including AI-driven monitoring and data-driven audience measurement systems, to meet global standards.
According to him, partnerships and collaboration with licensees, industry players and international partners will remain a priority to create a vibrant, innovative and globally competitive broadcasting environment.
“Broadcasting is not only about regulation; it is about nation building. Every station, every producer, every regulator, and every viewer or listener is a custodian of our collective narrative. Together, we can ensure that the airwaves remain a space of truth, creativity, education, and unity,” he said.
The Director-General urged stakeholders to renew their pledge to build a broadcasting industry that would serve both present and future generations.
