Aliyu Adamu Hungu
Multipurpose Cooperative Society, had organized a one-day workshop for young women on strategic online business for sustainable development.
According to the organization, the program is aimed at empowering young women with the contemporary digital realities to boost their various businesses.
The training, which took place at Murtala Muhammad Library on Sunday is in collaboration with Women Online Vendors Association (WOVA).
The Chairman of Multipurpose Cooperative Society, Mal. Tijjani Ahmad, emphasized the significance of empowering business women with essential values, insights, and cutting-edge strategies to reposion their businesses.
“The aim of the workshop is to equip women and young girls who are operating their businesses online with the necessary tools to create effective strategic plans for their ventures”
He said “the workshop will foster a spirit of collaboration and networking among the attendees, inspiring the formation of a supportive community where enterprise challenges and best practices could be openly shared”.
Mr. Ahmed underscored the vital role digital skills and digital marketing play in elevating business growth.
On her part, Ayat Uba Adamu, the chairperson of the Women Online Vendors Association (WOVA), advocated the need for men to support their wives’ participation in online business endeavors.
She said “engaging in e-commerce offers a unique opportunity for women empowerment without compromising their other responsibilities, such as household duties”.
One of the participants, Intisar Uba Mandawari, shared her inspiring story of successfully managing an online business while maintaining her role as a public servant.
Ms Intisar said “the workshop provided her with valuable insights on optimizing business efficiency and effectiveness”.
The program attracted over 25 young women representing various sectors, all eager to excel in the realm of online businesses.